We are guided in our thinking by the BANT approach (Budget, Authority, Need & Time). With our B2B and B2C lead generation and appointment setting solutions, your sales consultants do not spend valuable time prospecting for leads or trying to tie them down for a meeting. This free's up to 30% of their day. There are software solutions available today to address this issue, but this comes at a prohibitive cost to most companies, especially for those of us who don’t have 100 branches! Lead generation is the way to ensure you reach the right person, and that your time is spent on selling, and not on qualifying.